Keep Your Marketing Ecosystem in Top Shape
Succeed in a competitive environment by optimising your marketing holistically. Ensure consistency across touchpoints, allocate resources more efficiently, respond swiftly to emerging trends and shifts in competitor activity, and automate routine tasks across analysis, ad generation, and performance tuning.
Website Analytics
Enhancing data collected by the industry-standard Google Analytics, this module provides a quick overview of the website metrics and a convenient way to analyse visitor behaviour.
Journey Explorer
Get detailed holistic picture of user interactions with the website, social content, and campaigns. Navigate journeys backward and forward. Calculate and reduce cost-per-conversion and time to conversion.
PPC Reporting & Automation
Our tool simplifies management of a large number of campaigns, provides insights into visitors' behaviour on the website, and can automatically generate ad variations.
Multi-Media Marketing
Measure performance of different channels in a multi-media campaign without relying on click-throughs and tracking of individuals.
Measure both online and offline media.
Digital Listening
Track industry buzz, find and follow influencers, learn from your competitors with this module that combines social media listening with web search and content data.
TV Advertising
TV is very effective in reaching a broad audience, but measuring it could be tricky.
InContekst collects the necessary data, reports effectiveness, and helps optimise mixes of stations, dayparts, and creatives.
Marketing Reporting
Save time, skip the spreadsheets, harmonise data, produce better insights, and report on impact of marketing on business outcomes.
Agency Reporting
Simplify your agency reporting with powerful tools for campaign management, custom dashboards, and secure client data sharing — across online and offline media.
Automated Ad Creation
Save time and improve quality while maintaining consistency with automated creation of text ad variants tailored for different platforms, brand variants, and contexts using AI.