Reporting for Performance and Brand Campaigns. Consolidate data across digital and offline channels and systems. Report on budgets, actual spend, impressions, cost-per-action, full and incremental return on ad spend where applicable. Additionally, analyse content interactions for click-throughs.
Share reports / data with the clients securely. Grant access to specific reports, companies. Share plans with clients and track approvals electronically. Export clients' data for their internal marketing systems.
Maintain complex client reporting structures directly within the system, tailored to enterprise needs.
Group and classify campaigns using custom attributes. Maintain naming conventions, and report on attributes extracted from structured multi-attribute campaign and placement names.
Save time while maintaining consistency - automated creation of text ad variants tailored for different platforms, brand variants, and contexts using AI.
The system helps you set up campaign structure and populate its attributes with relevant information in plain English. It then combines the attributes to generate placements and uses AI to create text ads. These attributes are encoded in a naming convention and can be used later for reporting purposes. More details here.
Build tailored reports and dashboards without programming. Select metrics and dimensions from a menu, and save the settings for reuse. Easily constuct dashboards by combining different reports.
For agencies with unique requirements, leverage our custom report programming capabilities to meet advanced reporting needs.