Website Analytics
Easily track and optimise your website’s performance with GA4-powered flexible reports, intuitive dashboards, easy segmentation and long-term data retention.
Use our custom reporting services for more advanced requirements.
Our interconnected dashboards help you gain a complete view of your website’s performance. Track conversions, visits, content performance, visitor cohorts, customer journey, how visitors navigate around the website. Easily navigate from one set of data to another by point and click. Compare to previous or another period with several options available.
Easily filter dashboards and other reports by geography, marketing channel, advertising campaign. Easily view more details for any area of interest.
Our system streamlines the analysis of extensive content by categorising pages and reporting performance insights by category, with the option to drill down into individual page metrics when needed.
Pages can be grouped into "Shop," "Content," or user-defined roles and linked to customer needs categories. Content pages may also be categorized by topic, promotions, and call-to-action types, enabling you to identify the best performing combinations. Categorisation can be manual or automated with our AI assistant.
Easily view desired information by selecting from a menu of availabe metrics and dimensions, applying date and segment filters. Chart the data or use statistics menu to explore metrics and their co-dependencies
Google Analytics / GA4 aggregates older data to minimise costs and load on their servers. InContekst extracts data from GA4 programmatically on a daily basis and stores on its own database for a long time. This enables you compare current visitors' behaviour and site performance to historical values.
If you require sophisticated analysis that are not readily available with Google Analytics metrics, we can program them for you combining multiple datasources in the system's database.
Want to learn more? Explore visuals of our interactive dashboards and reports in the Gallery.
Interested in seeing how these insights can optimise your marketing? Take us up on our offer of free access until June 2025. This is a chance to use our interactive GA4 dashboards, tailored to your needs, at no cost. Learn more about the offer.